OMOI: WHERE TRADITION MEETS SUSTAINABILITY
Discover a world of natural fabrics, traditional hand-block prints, and sustainable practices at Omoi. Our naturally dyed textiles showcase the beauty of traditional Indian craftsmanship, while our commitment towards sustainability ensures a better future for our planet.
OUR STORY
Behind The Name
The name Omoi (思い / おもい) is one of those beautiful, multi-layered Japanese words that captures a massive spectrum of human emotion and intent.
You start with Om—the universal frequency of alignment and positivity—and you flow into Omoi—the human vehicle of hope, intention, and creative vision.
It makes the word feel less like a simple vocabulary term and more like a mantra for bringing dreams into reality.
And so, it just felt right—a beautiful amalgamation of our founder’s design journey, bridging her education in both India and Japan, through OMOI
The Design Direction
Our design language emanates a raw and minimalistic essence, bringing a sense of tranquillity. Centered around the synergy of style and comfort, Omoi focuses on creating timeless pieces that elevate everyday life.
Every piece begins in our studio, where we design our own exclusive prints—weaving together shapes, forms, and textures inspired by the intricate details of our natural surroundings. This artistic narrative is brought to life through a curated collection of hand-block printed, naturally dyed clothing and skilfully handcrafted jewelry.
Anzorie Raghuvanshi Jiwan
Omoi's story began with a childhood dream, carefully nurtured by its founder, Anzorie Raghuvanshi.
As a child, she embodied the essence of a free spirit, fearlessly expressing herself through art and creativity. For her, designing was more than a hobby – it was a therapeutic escape, a way to bring vibrancy to her imagination.
Her Textile Design education at NIFT Gandhinagar, India, and Bunka Gakuen University, Japan, has given her design a distinctive cultural flair.
With a keen eye for detail and a passion for storytelling, Anzorie's designs are a reflection of her thoughts and values, and her love for those details we now forget and do not appreciate in this busy lifestyle.
Chintan Jiwan
Meet Chintan, our quiet strength behind Omoi! As a Chartered Accountant by profession, Chintan's sharp business acumen and keen eye for strategy have shaped Omoi's growth and success.
His passion and dedication truly set him apart. As a Founding Member at Omoi, Chintan has played a pivotal role in driving key business decisions, providing leadership and expertise that have been instrumental in laying the foundation for Omoi's growth and success.
WHAT WE DO
Mindfully Crafted, Consciously Created
At Omoi, we pour our heart and soul into every design, carefully crafting our own unique prints and placements to bring our vision to life. By combining natural fabrics, effortless elegance, and meticulous attention to detail, we create truly special garments that reflect our passion for craftsmanship and beauty.
WHO IS OUR BACKBONE
We believe the creations are a true reflection of the bond between an Artisan and a Designer. It is always a new learning experience and there's a story to every piece created together.
